Poof-Slinky
The classic Slinky has been selling fast. Ray Dallavecchia, CEO of its manufacturer, Poof-Slinky, believes this is a direct result of the recent China recalls. The toy, made in Hollidaysburg, Pa. since 1943, has a built-in crimp at the ends of the wire to ensure safe play. Chinese knock-offs rarely have this feature, putting them at a disadvantage in today's marketplace, he says.

Lindenwood, Inc.
Retail web sales for Uncle Goose Toys have jumped by 50% in the past two months. CEO Pete Bultman believes this is because consumers are returning to products made in the U.S. The company, established in 1983, is changing the product packaging on its Classic Alphabet Blocks to more prominently advertise the "Made-in-USA" logo, as well include a link to its website that will outline its strict manufacturing standards.

Smart Monkey Toys
Dan Sullivan, co-owner of this small firm, says that two groups of concerned mothers have e-mailed him to seek confirmation that their youngsters' playthings are 100% American-made. In response, Smart Monkey plans to enhance its "Made in the USA" label on best-sellers such as its building blocks. It also plans to reach out to retailers who market domestically-made toys in designated aisles.

Beka, Inc.
Beka Inc. has been around for nearly 35 years, but for the first time ever the company will swap its current "Made in Minnesota" logo with one that reads "Made in USA." "We will be promoting that American-ness more aggressively," says president Jamie Seeley Kreisman. Beka, Inc. has experienced a significant increase in inquiries on its product line. The most popular item is the double-sided wooden easel.

Roy Toy
With four times the business it had last year, Roy Toy is basking in the opportunity to market toys dating back to the 1930's. Like its competitors, it is printing brand new "100% Made in the U.S.A" stickers and hiring new employees to ramp up production. "Business has been unbelievable," says co-owner Sue Dennison.